Bar Bets is a collection of wagers and puzzles sure to leave imbibers laughing.

 

BRANDING, PACKAGING, COPY

 
 
 
 

Magician Erick Olson crafted a collection of his favorite tricks and puzzles guaranteed to give patrons or family and friends an entertaining evening.

 
 
 

Printing on a natural box would help the budget but affect the colors. The solution was to do a one-color design that felt like a painted-on label.

 
 
 
 
 
 

Hidden panels are the best.

 
 
 
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