Sip Equip saw a need for a classic straw for Hydro Flask bottles and went to work on a solution.
BRANDING, LOGO DESIGN, PACKAGING, COPY
Vertically designed packaging was the right fit for a product that stood upright when put to use.
It’s a joy to craft isometric mockups so the client can better visualize the design solution.
A LITTLE HISTORY
In the development process, pushing past obvious solutions is an important exercise, to make sure the client’s vision is truly embraced. This was one of my favorite early concepts.
Displayed with permission.
